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The salon operating system

Stop running your salon from six different apps

Suede replaces your booking app, payment tools, website builder, and DM chaos with one platform that actually talks to itself. The first 200 salons get founding-member pricing.

Suede salon booking dashboard on tablet and phone

This month

$12,480

↑ 23% vs last month

4-in-1

Platform

$0

Setup fees

24/7

Online booking

AI

Powered inbox

Everything in one place

The tools you need, without the tool sprawl

Booking

Clients book and pay while you're behind the chair

Online booking with deposit collection, approval flows you control, and automated reminders at 3 days and 24 hours. No-shows stop eating your revenue.

Payments

Every dollar, one ledger

Cards, Venmo, CashApp, cash — all tracked in one place. Full POS checkout with a tip screen you hand to the client. See today's revenue without opening four apps.

AI Inbox

Your DMs answered while you're with a client

Suede reads your Instagram DMs and Facebook messages, answers common questions, nudges toward booking, and hands off the rest to you. Like a receptionist for your social media.

Your Website

A real website that actually books

On your own domain — not a subdomain, not a template collecting dust. Branded to your business with your services, your colors, and a booking page built in.

All included. No add-ons.

Online BookingDeposit CollectionClient CRMVisit HistoryEmail CampaignsSMS MarketingAI Auto-ReplyOnline BookingDeposit CollectionClient CRMVisit HistoryEmail CampaignsSMS MarketingAI Auto-Reply
Revenue AnalyticsExpense TrackingGoogle ReviewsCustom WebsiteAppointment RemindersWaitlist ManagementPayment TrackingRevenue AnalyticsExpense TrackingGoogle ReviewsCustom WebsiteAppointment RemindersWaitlist ManagementPayment Tracking

Suede is made for

Hair Salons

Hair Salons

Barbershops

Barbershops

Nail Studios

Nail Studios

Medspas

Medspas

Esthetics

Esthetics

Lash & Brow

Lash & Brow

Braiders

Braiders

Color Specialists

Color Specialists

Beyond booking

Grow your business, not your tab count

Suede handles the back office so you can focus on your craft.

Know every client like a regular

Full visit history, service notes, preferences, and communication logs in one profile. Walk into every appointment prepared, and make every client feel remembered.

Fill your books without the busywork

Send email and SMS campaigns to bring clients back, promote openings, or announce new services. Automated Google review requests go out after every visit — your reputation builds itself.

See what's working and what's not

Track revenue trends, client retention, and chair utilization in a dashboard that actually makes sense. Know which services drive profit and where your schedule has gaps.

Client getting pampered in salon
I was using Square for payments, Vagaro for booking, Mailchimp for emails, and a Wix site I never updated. Suede replaced all of it. My clients notice the difference, and I actually know what my business is doing now.
JT

Jasmine Torres

Owner, Miel Studio · Austin, TX

Common questions

Everything you want to know

One platform. One login. Zero duct tape.

Founding-member spots are limited. Get early access before we launch Summer 2026 — pricing locks in forever.